Met The Broke Black Girl.

 
 

Dasha Kennedy

Hey! I’m Dasha Kennedy, better known as The Broke Black Girl. I’m a millennial financial coach whose no-B.S., real-talk coaching and strategies are helping women of color like me get ahead. By no means am I ashamed of my past financial struggle — in fact, I’ve completely embraced it.

After a tough life event made me realize how financially unprepared I was, I began sharing my own journey towards financial success on Facebook. The Broke Black Girl (BBG) Facebook group, launched in November 2017, focuses on the financial struggles facing young women of color like me, who have often been overlooked in the traditional conversations around personal finance.

Within a year the group has skyrocketed to over 60,000 women.

I have more than a decade of experience working as an accountant and default counselor. I’m leading women through discussions around different aspects of financial wellbeing.

I don't see a lot of emphasis on spending triggers or economic financial background that is leading young women to debt at an alarming rate. I've attended plenty of financial workshops or sat with many financial advisors and I've always left feeling like, 'They don't get it.'"

All across social media, most people display a polished, heavily-edited version of their lives that shows off expensive new purchases or exotic vacations, but seldom shows them clipping coupons or browsing a thrift store.

Where I found gaps in the system, I created a platform to fill them. Providing a safe space that allows me to act as an administrator and financial coach, to support women ready to take charge of their own finances.

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